Bicyclist / Motorist Share the Road Campaign Proposal
WE WOULD LOVE
YOUR SUPPORT!
Our content is
provided free
as
a public service!
IBF is 100%
solar powered
THE PROJECT:
A public safety campaign to increase motorists' / bicyclists' awareness shared responsibility for road safety.
DESCRIPTION:
A series of twelve safety messages for motorists and bicyclists, using transit taillight display space on transit buses. Each panel in the series includes a safety message to bicyclists and a safety message to motorists. Space is available for sponsorship acknowledgement. The campaign can be designed to run for 12 months or 24 weeks.
Bicyclist / Motorist Share the Road: 12 Week Summer Campaign
Bicyclist / Motorist Share the Road: 12 Month Campaign
THE NEED:
A majority of bicycle activity occurs on streets and virtually all motor‑vehicle use is on streets. When these two modes come into conflict, as they do hundreds of times a year, the cause is almost always human error: inattentiveness, impatience, failure to use due caution, etc. Increasing the awareness and the alertness of the user groups can significantly reduce bicycle/motor-vehicle accidents. Good automobile and bicycle driving is learned, and good driving means fewer accidents and injuries. Raising the level of alertness requires continual active participation. An awareness program needs public reminders on safety as close to the "point of consumption" as possible. Neither user group wants to be singled out for criticism. By using a balanced information campaign, each group will be more willing to accept the message. This awareness campaign will: increase recognition by road users that each has a role and a responsibility in safety, increase levels of alertness, reduce animosity between user groups, foster good will and increase road safety.
Return to Encouraging Bicycling Index
Home | About Us | Contact Us | Contributions | Economics | Education | Encouragement | Engineering | Environment | Bibliography | Essay Contest | Ibike Tours | Library | Links | Site Map | Search
The International Bicycle Fund is an independent, non-profit organization. Its primary purpose is to promote bicycle transportation. Most IBF projects and activities fall into one of four categories: planning and engineering, safety education, economic development assistance and promoting international understanding. IBF's objective is to create a sustainable, people-friendly environment by creating opportunities of the highest practicable quality for bicycle transportation. IBF is funded by private donation. Contributions are always welcome and are U.S. tax-deductible to the extent allowed by law.
Please write if you have questions, comment, criticism, praise or
additional information for us, to report bad links, or if you would like to be
added to IBF's mailing list. (Also let us know how you found this site.)
"Hosted by
DreamHost - earth friendly web hosting"
Created by David Mozer.
Copyright ? 1995-2024 International Bicycle Fund. All rights reserved.